Miduty EpiShield 10% Vitamin C Serum

A daily Vitamin C serum designed for skin that needs both brightening and barrier support. Most Vitamin C serums push for quick results but end up weakening the skin barrier in the process. Miduty Epishield Vitamin C Serum is different.

Formulated specifically for Indian skin, this Vitamin C serum helps fade dark spots, even out skin tone, and strengthen the skin barrier at the same time. It suits sensitive and breakout-prone skin, and fits easily into your daily skincare routine.

No harsh chemicals,  No added artificial colours or fragrance  or unnecessary irritants. Just a barrier friendly Vitamin C , designed for long term use.

Rs.1,299.00
Price Inclusive of All Taxes
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About the Product

Product Story

Not all Vitamin C serums are built the same way, and your skin barrier usually pays the price for that. Most serums on the market lean on purest form of vitamin C , which is L-Ascorbic Acid or high concentrations of Ethyl Ascorbic Acid (10% and above) to deliver  quick results. 

But for a lot of people, especially those with melanin-rich Indian skin, that comes with a trade-off: irritation, sensitivity, and sometimes rebound pigmentation.

Miduty Epishield Vitamin C Serum takes a different approach. It’s created with Indian skin in mind, pairing 10% Ethyl Ascorbic Acid with 2% Superox C AF, sourced from Kakadu Plum. 

Superox acts as a vitamin C booster ensuring deeper penetration, without compromising the skin barrier in the process.

What sets it apart is CycloRetin, a plant-based cyclic peptide derived from Prince Ginseng. It works with your skin’s natural retinoid cycle to support cell turnover, which over time can leave skin looking brighter and firmer.

In a 28-day clinical study, the formula showed up to 10X improvement in skin brightness.

Who is it for?

  • Uneven, or tired-looking skin
  • Sensitive or breakout-prone skin
  • Can't tolerate harsh actives
  • Wants to brighten skin tone
  • Wants to fade dark spots
  • Needs something non-irritating
  • Looking for a lightweight, glow-boosting serum

How to use?

1.⁠ ⁠Cleanse and pat skin dry.
2.⁠ ⁠Apply 2–4 drops of serum evenly to the face and neck.
3.⁠ ⁠Gently press or massage into the skin until absorbed.
4.⁠ ⁠Follow with moisturizer.
5.⁠ ⁠In the daytime, finish with a broad-spectrum sunscreen (SPF 50 or higher).

Frequency:

•⁠ ⁠Start with alternate days, in week 1 (preferably morning).
•⁠ ⁠If well tolerated, from week 2, use daily.
•⁠ ⁠Can be used at both morning and/or night as needed.

For Sensitive Skin:

•⁠ ⁠Begin 2–3 times per week and gradually increase frequency.
•⁠ ⁠Perform a patch test before first use.

Caution:

•⁠ ⁠For external use only.
•⁠ ⁠Avoid direct contact with eyes and broken or irritated skin.
•⁠ ⁠Discontinue use if irritation occurs.
•⁠ ⁠Store in a cool, dry place away from direct sunlight.

Consumer Results

  • Skin Radiance 9.5 times more than Placebo (Cycloretin) 
  • 5.1% reduction in wrinkles after D14 (Cycloretin) 

Things to keep in mind

  • Do not use the serum on wet skin.
  • Patch test before use  
  • Start by using the serum 2-3x weekly.  
  • Store it in a cool, dry place.

Ingredients

Amvit EAA (3-O-Ethyl Ascorbic Acid)]

  • Improves skin brightness and lightens skin
  • Enhances absorption of Vitamin C into the skin

CycloRetin 

  • Increases SVCT-I (Vitamin C transporter) expression by 106% for better skin absorption
  • Improves skin luminosity by 30% in 30 days
  • Reduces wrinkle length by up to 39% 
  • Increases Pro-collagen-I synthesis by 144%

Superox C AF

  • Boosts collagen synthesis by 115% (vs control) 
  • Increases skin brightness by 52%
  • Reduces wrinkle depth by 24% 
  • Reduces skin sagging by 19%

Product Safety

Our Products are free from: 

  • Artificial colors
  • Synthetic fragrances
  • Mineral oils
  • Essential oils
  • Denatured alcohols
  • Harsh concentrations of acids

Benefits

  • Helps Brighten Skin: Fades dark spots and gives your skin a more even tone.
  • Boosts Collagen: Keeps skin feeling firm and looking fuller with time.
  • Fights Daily Damage: Shields your skin from pollution and environmental stress.
  • Smooths Fine Lines: Makes skin feel smoother and look more refined over time.
  • Strengthens Skin Barrier: Keeps your skin barrier well-protected.

How is Miduty Vitamin C Serum Different?

Most Vitamin C serums lose their effectiveness when exposed to air, sunlight, or heat. Over time, they oxidize, which can alter their pH and make them too acidic for the skin.

Healthy skin typically maintains a pH between 4.5 and 5.5, so it’s important to use skincare that supports this balance without compromising the skin barrier.

Miduty Vitamin C Serum is formulated with the stable form of Vitamin C which is 3-O-Ethyl Ascorbic Acid - combined with Ferulic Acid and Vitamin E. This powerful antioxidant blend helps resist oxidation and keeps the serum effective throughout your morning routine.

To further preserve freshness and potency, the serum is housed in UV-protective dark packaging, ensuring every drop stays stable from first use to last.

Miduty EpiShield 10% Vitamin C Serum Miduty EpiShield 10% Vitamin C Serum
Miduty EpiShield 10% Vitamin C Serum Miduty EpiShield 10% Vitamin C Serum
Miduty EpiShield 10% Vitamin C Serum Miduty EpiShield 10% Vitamin C Serum
Miduty EpiShield 10% Vitamin C Serum Miduty EpiShield 10% Vitamin C Serum
Miduty EpiShield 10% Vitamin C Serum Miduty EpiShield 10% Vitamin C Serum
Miduty EpiShield 10% Vitamin C Serum Miduty EpiShield 10% Vitamin C Serum

FAQs

Q1 - How do I apply Miduty Vitamin C Serum?

At night, after washing your face, take 2–3 drops of Miduty Epishield Vitamin C Serum and gently pat it across your face and neck. Let it absorb fully before applying your moisturizer. That’s all it takes.

You can use Miduty Vitamin C Serum twice a day. Overusing it won’t speed up results; it only increases the chance of irritation. A few drops daily, either in the daytime or at night, is enough.

Most Vitamin C serums turn yellow or orange because they use unstable forms of Vitamin C. Miduty Epishield uses 3-O-Ethyl Ascorbic Acid, a stabilized form that retains potency much longer and does not break down with air or light exposure.

Sunscreen is not required at night. But the next morning, you should not skip your SPF. Miduty Vitamin C Serum works better when your skin is protected from UV damage during the day.

Miduty Epishield works as a brightening serum, a barrier repair serum, and a collagen booster. Regular use helps brighten skin tone, fade dark spots, smooth fine lines, and maintain a healthy skin barrier. It is not an overnight fix, but the results are visible.

Yes. It is specifically formulated for people with a compromised skin barrier who often experience irritation from regular Vitamin C serums. It supports skin barrier repair while delivering brightening results and is free from harsh acids, synthetic fragrances, and essential oils.

The serum is generally gentle and safe for most individuals, but those under 18 should consult a dermatologist before introducing active skincare products into their routine.

Give it at least 3–4 weeks of consistent use. Some users notice a difference within 15–20 days, especially in brightness and radiance. Pigmentation and dark spots take longer but improve with regular use.

Yes. It is designed to be skin-friendly and suitable for sensitive or reactive skin. It does not contain denatured alcohols, essential oils, or harsh acid concentrations, making it comfortable for daily use.

No. It has a lightweight, non-sticky texture that absorbs quickly into the skin. Most users don’t even feel it after application.